NBC News Shopping

As an editorial intern for NBC News Shopping, I wrote and pitched articles for the outlet's website, as well as generated social media copy for posts published on NBC News’ Facebook page. My articles ranged in subject matter, and allowed me to interview experts on topics from holiday sales to skincare solutions. I also created and optimized articles in NBC’s CMS, including product widgets, which are backend components of an article that have to be tracked and coded. Furthermore, I utilized platforms including Air Table, Smart Sheets and Parse.ly to compile article data and track analytics, and managed sub-fronts on the homepage of NBC News Shopping’s website.

Zoe's NBC author page: https://www.nbcnews.com/pages/...

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